How is augmented reality changing the e-commerce market? Shopify Proved it

How is augmented reality changing the e-commerce market? Shopify Proved it

Augmented reality is changing the e-commerce market by enhancing customer experience through virtual product try-ons and interactive visualizations. This is steadily reshaping e-commerce, boosting engagement, increasing conversion rates, and reducing return rates. Online shopping for home decor can often feel like a leap of faith. With limited opportunities to physically interact with products before purchase, shoppers face the challenge of visualizing how an armchair, rug, or coffee…